Success as a self-published author will require being equipped with self-publishing tips because you are handling everything yourself and cannot afford to fail. With traditional publishing, you have the publishing…
Pinterest is one of those platforms many business owners sign up for and then quietly abandon. Mostly because they treat it like Instagram and expect instant engagement. But if you…
We’ve all been there, or at least, I have. I’ve landed a new client before, gotten excited and dove straight into writing. But then after I turned in the draft,…
Every website on the internet hopes to get noticed on Google. Otherwise, what's the point? You have a website because you want to be found by people that need your…
If you’re a writer, you’ve probably experienced the struggle to discover your writing voice. You probably understand sitting down to write, and suddenly freezing, especially at the start of your…
Since the business world is largely digital now, you may be deceived into thinking you don't need to market your business locally. But that couldn't be further from the truth. …
As a blogger, I don’t think there’s anything more frustrating than pouring your heart and soul into a blog post, hitting "publish", and then… nothing? Just crickets. You check Google…
You know how sometimes you sign up for a free checklist, guide, or mini course online just because it looks too good to pass up? That’s a lead magnet. It’s…
A lot of people assume that having social media followers suffices to build a community. But the truth is if you want an actual community that's yours, you need to…
Hiring the perfect writer for your business is essential to the output of your marketing and communications team. That means you must get it right in the interview stage. Remember that…